Traditional Marketing

HOW DOES TRADITIONAL MARKETING COMPARE TO DIGITAL MARKETING?

Many dental practices put effort into digital marketing but abandon traditional marketing in the process. Traditional marketing is no substitute for digital marketing but should be used to complement digital strategy. 

Dental practices are unique businesses in that they need to build high trust and confidence with their patients. Traditional marketing can include mailers, event marketing, signage, TV ads, and more. 

LOCALISED TO GROW COMMUNITY AWARENESS

Before we determine a traditional marketing strategy, we do competitor research to understand the market. We seek to understand how to best utilise your resources and your funds to get the most value for your money. 

Our traditional marketing techniques are tried and true. We use your strong, memorable branding and design to get the word out into the community – through flyers, mailers, and community promotion. Our efforts are small, coordinated, and localised to have the biggest impact on growing your practice. 

OUR DENTAL BRANDING PROCESSES

We work to create an overall branding strategy that works for your practice. From design and messaging to storytelling online, we create a unique and memorable brand that serves as the foundation for your online presence.

Competitive Analysis

Understanding what branding tactics your competition uses helps us develop a strategy that sets you apart and gives you a distinctive edge over the rest.

Brand Strategy

We design a brand strategy that feels cohesive, professional, and memorable across all channels. We want to show off why your practice is better.

Consistent Messaging

Having consistent messaging across platforms helps reach the right audiences and engage with patients on a more personal level.

Eye-Catching Designs

Visuals are the first thing people see when they come across your practice. We work to align them with your overall strategy in a way that catches people’s attention.

Storytelling

Your individual brand story is part of what attracts patients to you. We develop and create a solid narrative to get noticed in your community.

Analyse + Report

We work to analyse and report on how patients react and perceive your brand to determine what works and what may need adjusting.

Related Services

Show off your knowledge and expertise with value-driven content that attracts and retains patients.

Connect and engage with your patients in an informative and professional manner through consistent branded content.